AI Insights · Timothy · June 2022
Top 5 Film & Television Apps Performance in Egypt - Q2 2022
In Q2 2022, the top 5 film and television apps in Egypt showed varying trends in downloads, revenue, and active users. Key insights from Sensor Tower reveal the performance dynamics of these apps.
In the second quarter of 2022, the top 5 film and television apps in Egypt demonstrated diverse performance trends. Here's a closer look at the weekly downloads, revenue, and active user metrics for these popular applications, based on data from Sensor Tower.
WATCH IT: Drama,Movies saw a significant fluctuation in its weekly revenue, peaking at approximately $90K in early May and ending the quarter at around $47K. Weekly downloads started strong with over 183K in early April but dropped to just over 10K by the end of June. Active users also declined from around 364K in early April to roughly 76K by the end of the quarter.
Shahid - ﺷﺎﻫﺪ experienced notable highs and lows. Weekly downloads peaked impressively at 447K in early April but fell to around 51K by the end of June. Revenue reached close to $39K at the start of the quarter, tapering off to about $19K in late June. Active users saw a similar trend, starting strong at around 566K and dropping to approximately 217K by the end of the quarter.
OSN+ displayed more consistent performance. Weekly revenue hovered between $5K and $6.5K throughout the quarter. Downloads were highest in early April with around 98K but fell significantly to roughly 13K by the end of June. Active users peaked at approximately 247K in mid-April and saw a decline to around 111K by the end of the quarter.
Disney+ entered the Egyptian market with high initial engagement. Weekly downloads started at 133K in early June and declined to about 23K by the end of the month. Revenue followed a similar downward trend, beginning at around $48K and dropping to just over $4.6K. Active users initially increased to 103K in mid-June but decreased to approximately 65K by the end of the month.
Netflix maintained relatively stable performance. Revenue showed a gradual increase from around $1.2K at the beginning of April to approximately $2.4K by the end of June. Downloads were steady, ranging between 13K and 19K weekly. Active users remained consistent, fluctuating between 350K and 424K throughout the quarter.
These insights are derived from Sensor Tower's comprehensive data. For more detailed analytics and trends, visit Sensor Tower.
